Hate, hate, hate it when a great band starts to make their mark and then just fades away because of money issues, lack of recognition or some other game-changer. After getting progressively better from Get It Together to Fight Dirty, The Forty Fives looked like they hit paydirt with High Life High Volume. The Atlanta band went to Detroit to soak up the vibe and lay down tracks at Ghetto Recorders with producer Jim Diamond; the results were great! But somehow, not long after that, my expectations – and theirs, apparently – were dashed.
Looking back and giving this one another spin, I remembered why I get so excited when a band like this comes down the pike. At least they did get to tour the world, play gigs with their heroes and even showcase at Little Steven’s Underground Garage Festival at Randall’s Island. Maybe they’ll do me a favor and make another record?
Diamond continues to find and work with great acts (The Charms and The Love Me Nots among the more recent stunners) as does the label Yep Roc, and bands like this do continue to pop up and take their shot. I just have to keep looking since with few exceptions, the radio and the press isn’t much help. And when you find one…ahhhh, bliss.
Here are my words from 2004 as they originally ran in Pop Culture Press…
Hip-shakin’, roof-raisin’, ass-kickin’ rock and roll as Atlanta’s finest quartet hooks up with a producer who “gets it” (Jim Diamond behind the knobs) for a jukebox full of dynamite. Echoing every great British Invasion band (with a special nod to the Small Faces), Bryan Malone’s stirring vocals and electrifying guitar chops lead the way, but this is a rock solid band effort.
They’re too cool for school, rocking with abandon, dipping their toe in a cow pie (the countrified “Bicycle Thief”) and even daring an instrumental (“Backstage At Juanita’s” soulful Hammond – kudos Trey Tidwell – is worth the price of the record by itself). Killer cover (“Daddy Rolling Stone”) segues into a Dolls-like glam rocker (“Junkfood Heaven”), before the horns and blues of “Too Many Miles”. And if you’re still wavering, the blazing “Superpill” features the best handclaps since The Romantics ruled the earth.
Did some jackass say rock and roll is dead? No way – it’s right here, baby, on one of 2004’s best records.